Design Business | Root and Stomp it!

It all boils down to this?
If you are going to build a successful Web site design business, you need to know how to design successful Web sites ? sites that produce income for your clients.
That?s the bottom line outcome your clients want and need. And, if you meet their needs, they will help you build your business by repeat contracts and wordof- mouth referrals. Always keep in mind that you are not just designing Web sites. You are building your business by developing marketing tools for your clients.

There are many site development resources available. Some you can buy in bookstores. Others you can buy online. But most of these only give you little pieces of the puzzle. They teach you about usability, or they tell you about copywriting. But they don?t tie everything together. And very few of these resources tell you how to use Web sites as Internet marketing tools. They don?t really give you what you need to make your Webmaster business soar. There is, however, one small business source that ties marketing and design
information together superbly?

This small company already has an impressive ?top-500? Alexa traffic ranking (and constantly gaining in popularity) so it knows what it takes to be successful. (Alexa.com, the leading online traffic-measuring company, is an Amazon-owned, Google-powered Search Engine that measures traffic-popularity based on a
sampling of about 10 million users.) SiteSell provides three valuable resources that will ensure the success of your Webmaster business?

Since there is only enough time and space to highlight one of the above, let?s focus on Site Build It!. There are several ?do it yourself? Web site tools on the market. For the most part, they are tools for amateurs. These tools boast about how easy they are to use and how beautiful their templates are, but few (if any) address the ?business side? of site design.
They don?t consider Search Engine ranking. They don?t address the importance of customer-oriented copywriting. The simplest ones just let you get ?something? online. Even the more complex ones don?t do much more than that. In short, most of these tools make no concerted attempt to build high trafficked salesgenerating Web sites. As a professional designer, only one allows you to overdeliver for your
client?Site Build It!

Enhanced productivity lets you move on to the next contract in line sooner. SBI!

will enable you to grow your business quickly as you complete project after project within budget and at a profit. SBI! also includes a set of Net-marketing tools that lets you easily deliver valueadded services (for example, e-mail marketing, real link-building program and pay-per-click research/mass bidding tools) at no extra cost to you.

Visit http://webmaster.sitesell.com/ for more details.
Okay. The next two challenges go hand in hand? attracting new clients and then dealing with them. First things first?

Taken From : The Webmaster Business Master Course

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